Préparé pour Tennis Canada · Prepared for Tennis Canada · September 2026

A home team to rally behind.

Canada has over a million more tennis players than it did in 2023. INTENNSE is a professional team league where men and women play for one score — and its champions, Freeze, are Montreal’s team. This page is about how that format could run through Canadian tennis, from a club night to a national partnership, at whatever depth Tennis Canada chooses.

Une équipe d’ici à encourager · Eight sections, about six minutes

Freeze players jumping and spraying champagne under confetti, beneath banners reading Freeze 2026 Champions.
Freeze, 2026 INTENNSE champions · 1 August 2026

A gender-balanced Professional Team Tennis League

■ Vos chiffres · Your numbers

A million more players since 2023. The question is where they play next.

More than six million Canadians played tennis in 2025, over a million more than in 2023. Nearly 37% of 12-to-17-year-olds played. Tennis is now tied with golf as the third most-played sport in the country.

“Turning this momentum into sustained participation remains core to our mission.”

Gavin Ziv · Tennis Canada participation study · 13 May 2026

Momentum sustains itself when there is something to belong to: a team, a season, a result that matters next week. That is the part of the game INTENNSE builds.

6M+Canadians who played in 2025
1M+More players than in 2023
~37%Of 12–17-year-olds played in 2025
46%Female participation, up from 29%

■ Le produit · The product

The Rules of INTENNSE, explained · 2:04

One team, both halves of the game, one score.

An INTENNSE match is an Arc: about an hour and forty minutes, on a clock, with singles and doubles counting toward a single team score. Every roster is men and women together, and the women’s results decide the tie exactly as much as the men’s.

Female participation in Canada has grown from 29% to 46%, by Tennis Canada’s count. In this format, the balance between women and men is the scoring system.

How players are paid

Every player on a professional roster earns a $40,000 base before a single match is won, and up to $70,000 across the season. For players ranked outside the top hundred, that is a living from tennis in eight weeks, in one place, without chasing a draw.

54Arcs in Season 2

Forty-three of them professional, across eight weeks in June and July.

36 of 43Pro Arcs live to Canada

Streamed live to the USA and Canada on our broadcast partner.

1.73MChampionship week views

Record live concurrents across the final series.

9 of 28Events sold out

Nearly 8,000 fans through a 500-seat arena.

■ L’équipe de Montréal · Montreal’s team

The champions are already Montreal’s.

Freeze won the 2026 INTENNSE championship on 1 August, 137–130 over the Outriders, decided inside the final ten-minute period. The trophy they lifted carries the Bata name. Freeze is Montreal’s team.

The next morning, the National Bank Open began at IGA Stadium. The league’s summer ends where your flagship starts.

Montreal has already played in it. Raphaëlle Lacasse, born in Montreal, played the 2026 season for Fortune — a year after winning the doubles title at your National Bank Challenger in Saguenay.

Who carries it

Martin Brodeur, born in Montreal and twice an Olympic champion for Canada, is Freeze’s Pulse Partner. Thomas Bata, INTENNSE’s Chairman, lives in Montreal and is part of the Freeze ownership group.

Freeze head coach Simon Pritchard, after the final: his players “showed up day in, day out, embraced the environment, and delivered when it mattered.”

INTENNSE Freeze crest

■ Une équipe à encourager · A home team

You have already said it.

“…we expect several Canadian players to take part, meaning they will have a home team to rally behind.”

Gavin Ziv, welcoming World Team Tennis to Toronto · 22 July 2026

Two nights in December give Canada a home team to cheer. A season gives it one to follow. INTENNSE plays in June and July, so the two sit on opposite ends of the calendar, and a player can be part of both.

A December series

Two nights in Toronto, top-ranked players, a team assembled for the event.

A summer season

Eight weeks, a fixed roster, a home club, and a community programme that runs through the rest of the year.

■ Du club au pays · From club to country

The ripple effect, level by level.

“We’re always thinking about the ripple effect. This tournament is our flagship, but its impact reaches into communities, clubs, and classrooms across the country.”

Gavin Ziv · Toronto Region Board of Trade · 3 July 2025

INTENNSE is built to work at every level of that ripple. The same format, the same scoring and the same team identity run from a single club night to a professional season, so a junior in Laval and a Freeze player in the final are playing the same game.

01 · Club

A club runs an INTENNSE season

One club, one community. Its own members, on its own courts, in teams affiliated to a professional crest — with the playbook, coach resources, registration, player profiles and statistics supplied.

Already yours: interclub play and Community Tennis Leagues.

02 · Network

An association connects its clubs

A provincial association, an academy group or a school league runs one coordinated framework across its locations, within clubs and between them.

Already yours: Tennis Québec’s team events and the high-school league whose final is played at IGA Stadium.

03 · City

Montreal builds around its team

Clubs, schools, universities and municipalities joined into one city competition around Freeze, with a seasonal festival, championships, visits from the professional roster and coach development.

Already yours: the community courts planned for the rebuilt IGA site.

04 · National

A national INTENNSE layer

Tennis Canada adopts the format as a participation and competition layer across the country, with national championships, an all-star festival and a nationwide platform for partners.

Already yours: Granby, the only mixed Challenger in the country.

05 · Partner

A stake in what it becomes

Professional INTENNSE play hosted in Canada, destination festivals, and a seat at the table as the league grows. For a partner who wants to go this far, that can include a share in the growth itself.

An open door, not a proposal. It is a conversation to have in person.

Each level stands on its own, and none requires the one above it. A club can start this winter; a national partnership can take a season to design.

■ Premiers pas · Easy on-ramps

Five ways to start without committing to all of it.

A Freeze night in MontrealProfessional players from both sides of the roster play an exhibition Arc at a host club, then stay on court for a clinic with its members. One evening, built with a club you choose.Montreal
An evening at a ChallengerAn INTENNSE-format night alongside one of your indoor Challenger weeks, pairing local players with professionals in front of a crowd that is already there.Fall Challenger calendar
One pilot seasonA single interclub, school league or Community Tennis League flight runs a season on INTENNSE rules, with our playbook, platform and coach resources behind it.Québec or Ontario
Canadian players in the draftThe INTENNSE draft is open to any player who enters, and Montreal’s Raphaëlle Lacasse has already played a season. Help us make sure Canada’s players outside the top hundred know the door is there.2027 season
Freeze on your channelsFreeze’s Arcs streamed live in Canada this season. Carried on Tennis Canada’s own platforms, the country’s champions become a weekly story for your audience.June–July

■ Déjà approuvé · A federation that has seen it

From inside a USTA section.

“Innovative, fast-paced, co-ed team format challenged our players in new ways while creating an electric atmosphere that brought a fresh energy to the game.”

Amy Bartlett O’Connell · Executive Director, USTA Atlanta · 31 July 2026

She coached eight INTENNSE athletes with the Outriders during Season 2, and saw the format from the bench as well as the stands.

Wide view of the INTENNSE Arena in Atlanta during a match, court lit and stands full.
A match night at INTENNSE Arena, Atlanta

■ Pourquoi cette page · Why we sent this

To give the momentum somewhere to go.

What we cannot show you yet: INTENNSE has not played an Arc in Canada, Freeze has not played a home season in Montreal, and no Canadian club or association runs the format today. Everything on this page is either our record in Atlanta or your own published numbers.

We would like Canada to be the first country where INTENNSE runs from a club night to a professional final — and we would like Tennis Canada to shape how.

Where a working session could lead

A few hours with your sport and events teams, with the playbook, the platform and the season calendar on the table, to choose a first step and a date.

A first night

Which club, which week, and which Freeze players.

A pilot

One league or school competition, one season, measured against the participation numbers you already track.

The longer conversation

What a national partnership could look like, and how far Tennis Canada would want to go.

Thomas Bata, Chairman · Charles Allen, Chief Executive Officer

A young ball keeper riding on the shoulders of a Freeze player, both grinning, under Championship Weekend signage.
A ball keeper on a Freeze player’s shoulders · Championship Weekend